Monday, January 12, 2009

Smoking Manners

Japan like America is struggling with the right to smoke issue.
In an effort to improve the public image of smoking, over the years Japan Tobacco has created several public service announcements and posted them on public ashtrays, in smoking areas etc. This happens to be one of our personal favorites. The funny(or disturbing part) is that the sign doesn't tell you not to put the cigarette in the kids eye. It just says that's where you carry it. And the helicopter? Not really sure what the relevance of that is. Anyhow these have been around for a couple of years, and there are about 70 or so of them in the series. Take a look at Japan tobaccos website to see the rest, some are pretty intriguing. http://www.jti.co.jp/sstyle/manners/ad/gallery/index.html

2 comments:

Tornadoes28 said...

Wow, that's funny but also interesting because it is true.

Heather said...

Did you check out any of the others on the website? They have to be using a translation software. As much cash as they have and probably spent on the campaign I would think they would want to use a decent translation.